I remember, when I bought this mackerel at World Market, thinking, "What brand is this?" The WM website says something like "Don Gastronom", but that's nowhere on the box. The box says Southern Mackerel in Olive Oil (in Spanish and English). And "distributed by Conservas Artesanas Gallegas S.L.", with a web address that leads to a site identifying itself as "La Narval". Only then do I notice that name in some tiny print. So, who's "Don"?



Initial impression upon opening the can: 4.75/5.
A minor deduction for that free space you see at 6 o'clock that could'a had some more fish in it. Otherwise, very nice. I always like seeing distinct pieces of fish, as opposed to just chunks stuffed into a can. Clean aroma, really nice olive oil.
Mild and meaty fillets of chub mackerel, 4 pieces in total. No skin, but I thought I detected a couple of fine bones. Salt is on the ingredients list, and I thought it might have benefited by a just a pinch more.
I thought this, from the website, was interesting: "After being cooked in seawater, we dry it a little bit so that when it gets in contact with the sauce, it gets re-hydrated again increasing its taste and texture." Sauce?
I tried it plain first, then with a few drops of Espinaler. It was better without, actually. Good quality fish can be that way, standing just fine on its own. If you like canned mackerel, worth a try.
But again, who the heck is "Don"? I looked it up and, rather than a who, it appears to be an association representing a family of brands of Spanish foods, of which La Narval is one.
Main Takeaways
- Meaty and mild flavor
- Needed salt
- Good value
Brand: Don Gastronom / La Narval
Description: Southern Mackerel in Olive Oil
Species: North Atlantic chub mackerel
Country of Origin: Spain
Source: FAO27, Northeast Atlantic
Skin/Bones: No/No
Net Wt: 4.2 oz.
Price Range: $5-6
